Press releases worldwide
The old, standard automotive color wheel is changing White, black, gray, and silver are still dominant for non-commercial light vehicles Chromatic colors remain stable In trend research released last fall, BASF stated that the traditional automotive color wheel was going […]
The classic automobile color wheel has had its day, and BASF has propelled color through a series of shifts A combination of human and non-human intelligence partnered up to create the ON VOLUDE collection Consideration of the growing need for […]
. – BASF Coatings is one of the industry leaders in powering its coatings operations with renewable energy in China – Estimated to reduce the equivalent of approximately 19,000 tons of carbon emissions through the end of 2023 – Another […]
Expanding color spaces make the overall rainbow of automotive color broader White, black, gray, and silver still dominate for non-commercial vehicles Yellow, orange, green, and violet all gain market share As they have for several years, achromatic colors dominated […]
. – After four intensive days of competition, winners emerged from a diverse field of the world’s best car painters – Sustainable Practice Awards also highlighted eco-effectiveness – All competitors used refinish products and color matching tools from Glasurit, BASF’s […]
BASF explores the spaces in-between A reorganization is taking place in people’s minds and a new array of values is about to take shape Consideration of the growing need for sustainability and functionality Each year, designers for BASF’s Coatings division […]
BASF India’s Coatings division expands Automotive Coatings Application Center in order to boost their customer service capability World-class facility designed to develop innovative solutions for automotive coatings Gains strategic advantages of serving customers more efficiently with advanced machine capability […]
Uta Holzenkamp is the new president of BASF’s Coatings division with around 11,000 employees at more than 70 sites effective January 1, 2022. After her studies of organic chemistry at the University of Münster, Germany, the Heriot-Watt University in Edinburgh, Scotland, […]
Total vehicle production was lower, shifting the popularity of certain colors Blue and red are having a moment in the sun Despite the shift in colors, white, black, silver, and gray follow a familiar pattern, coating the majority of the […]
Designers for BASF’s Coatings division have delved into new color spaces for the 2021-2022 Automotive Color Trends collection. Borrowing a phenomenon from quantum mechanics, this year’s collection is called SUPERPOSITION, which is a state where the limitation of binary systems […]