Freshness redefined for sports gear

The Swiss textile innovator HeiQ launches HeiQ Fresh FFL (Fresh For Long), a 100% bio-based odor control technology. The product targets the sportswear and intimate segment, with application especially suitable for seamless garments made of synthetics that are prone to permastink. Visitors at ISPO Munich can get a first sniff of the technology at HeiQ’s booth at Hall C3 Booth 402 during 28-31 January.

The funky founding story keeps the Swiss high-tech company busy in adding more solutions to its broad odor control product range. Apart from the founding silver product that is today used worldwide in more than 500 million garments by over 100 major active wear brands, and the recently launched volatile odor source sequestering technologies HeiQ Fresh NKU and HeiQ Fresh AGOS, HeiQ continues to redefine freshness for textile by introducing the world’s first bio-based, non-antimicrobial, non-silver-based textile odor control technology – HeiQ Fresh FFL, which is based on a biopolymer derived from 100% renewable source. This wash-resistant, biodegradable textile finishing stops bad smell before it emerges on textile.

HeiQ Fresh FFL is a non-antimicrobial alternative to traditional odor control in textiles. This sustainable, fully biomass-derived Amino-Sugar-Polymer functions by binding proteins and other sweat components that can cause odor. The HeiQ Fresh FFL biopolymer supports ready removal of these sweat components during home laundering. As a non-antimicrobial solution to odor control the regulatory obligations normally associated with biocides are of no relevance when applying HeiQ Fresh FFL on garments and other textile products.


“Odor control efficacy is maximized with the correct technology-fiber match, as well as the right application of the technology in the textile finishing process. While most odor-control textile finishing target polyester, the application is often limited to padding, which is not utilized for textiles that seamless garments are made of. HeiQ Fresh FFL can be used on both cellulosic and synthetic fibers. The flexibility of application of HeiQ Fresh FFL – can be done through either exhaust or padding – means that brands can apply it freely on different fiber and product design, including seamless garments,” says Ralf Mundinger, HeiQ’s Head of Technology Application, “we see this as a clear advantage for our brand partners in the sportswear and intimate segment.”

Participants in a multi-day wear trial confirmed that the odor control efficacy of HeiQ Fresh FFL is much better than the best silver antimicrobial textile finishing on the market (control). HeiQ Fresh FFL was also tested under the newly developed “HeiQ 72-hour Tennis Bag challenge” test protocol, in which HeiQ Fresh FFL-treated, control and untreated fabrics infused with artificial sweat are placed into a red Wilson® Federer DNA tennis bag in a climate chamber at 30°C (86°C) and 40°C (104°F), followed by an olfactometric evaluation. In addition to the many ISO laboratory standard tests offered, HeiQ wanted to have a “hard hitting” test and suggests olfactometric evaluation, encouraging brands to “listen to your own nose”, to complement standard laboratory tests in predicting the physiological experience of the human nose, and give a comprehensive evaluation on the “real life” odor control efficacy of the technology.

At their booth at ISPO Munich (Hall C3 Booth 402), HeiQ welcomes all visitors to learn more about the product, not only by asking and listening, but actually using their own noses in sniffing the differences between HeiQ Fresh FFL and other odor control finishing. HeiQ Fresh FFL is also ready for any wear trial applications shall anyone wish to prove the odor control performance in the field.

Über die HeiQ Materials AG

Founded in 2005 as a spin-off from the Swiss Federal Institute of Technology Zurich (ETH), HeiQ is a leader in textile innovation creating some of the most effective, durable and high-performance textile effects on the market today. HeiQ leverages its boundless academic research network and internal development specialists to invent disruptive new technologies that meet consumer needs and outperform the market. Engaging along the entire value chain, HeiQ is the ideal partner to help brands innovate, differentiate their products and capture added value at the point of sale.
www.heiq.com

Firmenkontakt und Herausgeber der Meldung:

HeiQ Materials AG
Ruetistrasse 12
CH8952 Schlieren
Telefon: +41 (56) 2506850
Telefax: +41 (56) 2506841
http://www.heiq.com

Ansprechpartner:
Marlen Philipp
Head of Marketing
Telefon: +41 (56) 2506850
Fax: +41 (56) 2506841
E-Mail: news@heiq.com
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