The risk of infection with Covid-19 does not only cause a new situation in the short term, to which one must be prepared. In the course of corona loosening, it is now necessary to prepare well for the return to a new normality. For this purpose, it sometimes requires more than quickly created provisional solutions. Read more about StaySafe Solutions from KECK – enable the “new normal” of brand staging[…]
The companies exhibiting at trade fairs were planning to spend around half of their marketing budget on trade fairs in 2020/2021. This was the result of AUMA MesseTrend 2020, a representative survey of 500 German exhibiting companies. Meanwhile, due to the spread of the corona virus around the globe, a large part of all trade Read more about Independent of Time and Space – Digital Trade Fair+[…]
ENGEL’s motto, “Experience. Passion. Innovation”, formed the basis of its trade fair design at K 2019 in Düsseldorf. The aim was for visitors to be able to link the brand image to the concepts of openness, customer proximity, and innovative spirit. These concepts represent a company that provides its customers with innovative technologies and a Read more about Information and experience-oriented themes of ENGEL[…]
With more than 3,000 exhibitors and over 150,000 visitors, the CES 2020 in Las Vegas offered a wide range of insights into the latest innovations and tech developments across all subject areas and industries. The KECK GROUP not only realized exhibition stands and events for its customers, but was also closely following some of the general Read more about CES 2020 – Trend Mediatecture[…]
The latest KECK SOLUTIONS tool was presented to the public for the first time at the TechXperience trade show. KECKcontrol enables an extremely precise tracking of visitor behavior during a temporary event such as a trade show or congress, or it can also be permanently installed in a showroom or store. The digitalization of the Read more about KECKcontrol: Precise Visitor Tracking – and GDPR-compliant[…]
LEITZ, the global market leader for professional wood and plastic processing tools, had set itself high goals for the lead trade fair Ligna 2019 in Hanover, Germany. With its 140-year company history, the corporate Group represents high reliability and quality of its products and services. With the campaign “Solutions in new dimensions”, LEITZ formulates its Read more about CD, campaign, brand staging – new dimensions at LEITZ[…]
For over 10 years now, Uhlmann, one of the world’s leading system providers for the packaging of pharmaceutical products, has demonstrated practice-oriented and ground-breaking solutions at Pharmazing Days. The in-house exhibition, which is held at the company’s headquarters in Laupheim (Germany), presents the ideal platform for the company to present its own brand: with a Read more about Uhlmann and KECK – the success team of PHARMAZING DAYS[…]
Due to the requirements and technical innovations, products are becoming more and more complex. Particularly in the B2B industry, the need to communicate the product’s contents and advantages to the target group in a more vivid and tangible way has increased exponentially. In the battery process chain, the laser is a key tool. TRUMPF Laser Read more about Staging of a process chain – made by KECK[…]
Two years ago, KECK realised Häfele’s visions on the subject of "Smart furniture meets smart home" for the first time at the Interzum in Cologne. Just two years later, Häfele Connect technology has turned this future vision into reality. The company provided proof of its expertise using, among other things, a micro-apartment networked with smart Read more about Digital Living – the future has already begun[…]
The vision of KECK, a medium-sized company based near Stuttgart, is to become one of the recognised brands for global brand staging. In recent years, managing partners Markus Futterer and Hans-Jörg Keck have consistently set the course for this. The international premium network was expanded through the establishment of the joint venture KECK ASIA in Read more about As part of the E3 Group, KECK becomes one of the market-leading providers of high-quality live marketing solutions[…]